SKU Readiness

The Endcaps SKU Readiness report delivers an in-depth assessment of product performance across all PDP modules. Building on the SKU Rankings overview, SKU Readiness provides detailed scores, benchmarks, and optimization insights for every module: Content Completeness, UGC, Incrementality, SEO, Placement, Shopper Centricity, and Mobile Readiness. Each module reveals specific improvement opportunities to help brands strengthen PDP quality, close content gaps, and maximize digital shelf performance across retailers.

Clif Bar Energy Bar Variety
Company: Mondelez International
Zicam Congestion Relief Nasal Spray
Company: ZICAM / Church & Dwight
Amazing Grass Berry Greens Powder
Company: Glanbia Performance Nutrition
Nature Valley Oats Honey Granola Bars
Company: General Mills
think Protein Snack Bars
Company: Glanbia Performance Nutrition
Menage a Trois Red Wine
Company: Trinchero Family Estates
BSN Pre Workout Powder
Company: Glanbia Performance Nutrition
HealthyBaby Plant-Based Wet Wipes
Company: Envision Horizons & HealthyBaby
Milo's Kitchen Steak Dog Treats
Company: ‎ The J.M. Smucker
Quilted Northern Ultra Plush Toilet Paper
Company: Georgia-Pacific
I and Love and You High Protein Dry Dog Food
Company: NatPets
Amazing Grass Peach Hibiscus Greens Powder
Company: Glanbia Performance Nutrition
Hill's Urinary Hairball Cat Food
Company: Colgate-Palmolive
Bausch + Lomb Allergy Relief Drops
Company: Bausch and Lomb
Cinnamon Toast Crunch Cinnamon Toast Cereal
Company: Kellanova
Zicam Cold Flu Zinc Tablets
Company: ZICAM / Church & Dwight
Solv Wellness Women’s Probiotic Blend
Company: Solv Wellness